| Publications |
Publications of Andrea Back |
| Main Focuses |
- Digital Strategy & Digital Transformation
- Smart IoT & Mobile Business
- Agile Innovation
- Sports Digitalization
- New Work & Learning
- Collaboration with Startup Ecosystems
|
| Fields of research |
- Digital Business Units - Strategy and Management Tools
- IoT Ecosystems and Business Solutions
- Agile Innovation
|
| Further fields of research |
- Smart IoT & Mobile Business
- Sports Digitalization
|
| Education |
1979 - 1984 Business Administration, University Erlangen-Nuernberg, Germany
1988 Doctorate for Social Sciences (Dr. rer. pol.), University Erlangen-Nuernberg, Germany
1993 Habilitation for Business Administration, University Erlangen-Nuernberg |
| Professional Career |
University Affiliations:
1984 - 1988 Full-time Assistantship (research and teaching) at the IS chair of Prof. Dr. Dr. h.c. mult. Peter Mertens, University Erlangen and Nuernberg
1989 - 1993 Head of the research group "Managerial Planning and Control" in the IS Department of the University Erlangen-Nuernberg
1991 - 1992 Adjunct lecturer at the University of the German Federal Armed Forces and the Koblenz School of Corporate Management, Germany
Since 1994 Full Professor and Director at the Institute of Information Management, University of St. Gallen, Switzerland
1999 Visiting professor for Information Management at the University of Vienna, Austria
2006 Visiting professor at the City University of Hong Kong, Department of Information Systems
Industry Affiliations:
1988 - 1989 Post-doctorate Fellow at the IBM Los Angeles Scientific Center in the project "Competitive Uses of Information Technology"
1989 - 1991 Consultant for DATEV e.G., Nuernberg (Data Warehousing and Report Generation for Software Product and Services Controlling)
1989 - 1993 Consulting with several companies in the area of Executive Information Systems
1994 - 1996 Consultant for Audit Company Fürst&Partner, Nuernberg (Management Information System, Teamoriented Workflow Support)
Until now; Scientifically-backed consulting projects regarding Enterprise 2.0, Knowledge and Learning Management as well as E-Collaboration in numerous companies |
| Teaching Activities |
Spring Semester:
FPV -Digitale Innovationen und Business Transformation gestalten
Informationssysteme für Mobile Business - From Apps to IoT
Issue Coverage: From Data2Dollar
Forschungsschwerpunkte im Informationsmanagement II (PhD)
Research Strategies & Research Design Development (PhD) Fall Semester:
Management in the Digital Economy
FPV -Digitale Innovationen und Business Transformation gestalten
Value Creation with (Big) Data – Enterprise Solutions and Technologies for Text Analytics
Forschungsschwerpunkte im Informationsmanagement II |
| Projects |
ProjectsLink Andrea Back |
| Affiliations |
Gesellschaft für Informatik e.V. German Academic Associiation of Business Research (VHB) HSG Alumni |
| Editorial Board |
- Editorial Board “eServices Journal”
- Advisory Board DATEV magazine
- Advisory Board Wirtschaftsinformatik & Management
|
| Additional Information |
Newsblog
Blog Business 2.0
Enterprise 2.0 Fallstudiennetzwerk |
| Alexandria |
Further information about Andrea Back |